By Bridget Sinden
Owen Riegling is literally becoming the main character in a country song. The Mildmay, Ontario songwriter has officially signed with Big Loud Records, joining the same roster that launched Morgan Wallen, HARDY, Ernest, and Lauren Alaina into the stratosphere. A small town boy not just getting recognized by the best of the best, but being invited into their world!
For an artist who built his reputation on honest storytelling with tracks like “Old Dirt Roads,” this isn’t just another record deal—it’s the industry in Nashville giving him the wink and the nod that he’s ready for the big leagues
The Big Loud Advantage
Big Loud isn’t your typical Nashville label. They’ve become the gold standard for launching careers that actually stick. Their track record speaks volumes:
- Consistent chart-toppers across multiple artists
- Streaming numbers that break the internet
- Sold-out stadium tours that redefine what country success looks like
- A knack for spotting talent before anyone else does
Landing on this roster puts Riegling in rare company. Canadian artists don’t typically break through the U.S. country mainstream at this level, making his signing a genuine breakthrough moment and part of a crop of new Canadian country artists that are starting to make noise in the US.
From Small Town to Big Stage
Riegling’s deeply relatable songwriting positions him perfectly for this moment. His lyrics are every bit as grounded as they are aspirational, blending vulnerability with hopeful grit. On Old Dirt Roads he sings…
“I was raised on a little patch of heaven,
Wheat fields and Old Dirt Roads
Where the tin roof sings
The whole damn thing
Shakes when the cold wind blows…”
On “Home Less” he sings:
“It’s like I’ve been living with no address
I love that I’m seeing more, but hate that I’m coming home less…”
Wild Hearted Take
Owen Riegling’s Big Loud signing represents everything we love about music right now—authentic voices getting the platforms they deserve. This isn’t about fitting into someone else’s mold; it’s about bringing small-town Canadian perspective to country’s biggest stage. With label mates like Morgan Wallen and HARDY setting the pace, Riegling’s positioned to prove that great storytelling transcends zip codes.
Bottom Line
His combination of honest songwriting, proven track record, and cross-border appeal makes him exactly the kind of artist who can bridge different audiences while staying true to his roots. For Canadian country and the genre’s evolution, this signing feels like the beginning of something bigger.
Stay Wild. Stay Ambitious. Stay Canadian
